Service · Consulting · 4–6 weeks

Marketing with a number on every promise.

Not a campaign — an operating system. We audit what you have, write the positioning, design the funnel and wire the measurement, so every dollar of spend knows exactly what it is for and reports back weekly.

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01

What lands on your desk.

Deliverables

  • Marketing audit. Channels, spend, funnel and data — a written map of what works, what leaks, what lies.Weeks 1–2
  • Positioning & messaging. One sentence your market remembers, and the proof architecture behind it.In the blueprint
  • Funnel design. First touch to signed invoice — stages, owners, content, conversion targets.In the blueprint

& alongside

  • Media mix & budget. Where the money goes, why, and the ceiling where each channel stops paying.Reviewed monthly
  • Measurement plan. A KPI tree and a dashboard you own. No vanity metrics, no borrowed attribution.GDPR-first
  • Quarterly advisory. We stay in the room: numbers reviewed together, plan corrected, calmly.Optional · ongoing
02

Scoped. Visible. Yours.

Every XEPA engagement runs the same four steps: diagnosis, a written blueprint by day ten — plan, price, dates, yours to keep — weekly demos you can watch running, and a handover where you own the keys.

In writing

Blueprint by day 10 · weekly demo on a fixed day · you own repo and accounts · response within one business day.

03

Often paired with.

Programme · ongoing

Social Media Marketing

Channel strategy, repeatable format design, production cadence and community management.

Explore Voice + canon · ongoing

Editorial Strategy

Voice, canon, calendar and long-form content that builds authority over time.

Explore
Next

Start with the diagnosis.

A forty-five-minute call with the person who would run your project. By day ten you hold a written blueprint — plan, price, dates — and it's yours to keep, whether we build it together or not.

Book an intro call See the work